mimbi Use Cases
Discover the unlimited possibilities of mimbi
From raw data to ROI: collect, organise and use your metrics in a variety of ways.
Commerce + Media
Playbooks
Learn how you can power your retail media business with mimbi.
Days of inventory on hand driven advertising
Campaigns: Smart ad management for product variations
Margin-based campaign creation
Campaign creation using organic share of voice
Create profit-optimized campaigns based on marketplace costs
Create campaigns automatically using product attributes
Prioritize key products in retail media campaigns
Maximum Bid vs. actual Bid analysis
Product ROI bucket analysis
Keyword efficiency analysis: Search volume vs. purchase
Campaign efficiency analysis: Spend vs. Conversion
Target vs. actual metrics variance analysis
Cut complexity. Maximize ROI.
Accelerate your growth across online retailers and marketplaces.
Make every marketing effort count by strategically investing in the right places, backed by data-driven decisions.
Driving brands success with SKU-level precision
Gain a comprehensive understanding into the incremental impact of your retail media investments on sales and where to allocate your budget.
Automate your reporting and analysis
Uncover winning ad strategies
Harmonize retail and D2C sales channels
Have the right conversations
with your clients
Your clients rely on you to plan for their success. Use mimbi for transparent, evidence-based insights to optimize ad budgets and boost sales.
Get a bird's view across clients, in one screen
Cut reporting time, without compromising the integrity of insights
Manage ads for profitability, with specifics for the retail industry
Optimize your marketplaces' ads
Stop relying on guesswork and gain comprehensive insights into the performance of your campaigns across marketplaces. Refine your sponsored products strategy and budget allocation.
Leverage e-Commerce analytics across-marketplaces
Get all your advertising, sales and product data in one place
Grow sales and maximize profitabiity
Shift your focus to strategic decision-making
Data is essential for effective strategic decision-making in today's fast-paced retail media environment. Consolidate your clients' diverse retail and media data sources into a single, centralized platform to streamline access and analysis.
Get data at the speed and accuracy your customers need
Innovate with measurement and optimisation projects
Prioritize data-driven initiatives and insights
Turn data into your hottest revenue stream
mimbi's flexible data model and API architecture allow you to easily expand data sharing as your business partnerships evolve.
Provide brands with timely, actionable insights
Make your data your newest product offering
Retain your retailer's DNA
Retail Media Tips & Tricks
Insights and solutions to power your commerce success.
Repeat purchases: why your ACOS strategy is leaving money on the table
Focusing solely on ACOS may lead you to miss significant growth opportunities, especially if you sell products that customers purchase repeatedly.
6 advanced analytics to optimize your retail media campaigns
Smart advertisers know that data is the secret sauce for campaign success. Let's explore six advanced analyses you can perform to take your retail media campaigns to the next level.
Mastering your product portfolio: optimize campaigns with mimbi
Transforming your product portfolio into something actionable requires deep insights that go beyond surface-level data.
Ready to break silos?
Datas silos slow your growth. Discover mimbi to make all your channel work together and manage ads for profitability.