The Trade Desk-powered Retail Media Networks
See the 2025 list of top retailers using TTD's technology to power their off-site media networks.
By leveraging retailers' data, The Trade Desk helps brands increase visibility and drive sales.
For retailers, The Trade Desk unlocks the value of first-party data by turning it into a new revenue stream.
Top TTD retail media networks in 2025
The Trade Desk is a leading demand-side platform (DSP) that enables advertisers and agencies to purchase digital advertising programmatically across various media channels, including retail media networks.
The platform offers sophisticated targeting capabilities that allow brands to leverage first-party retail data for audience targeting while providing access to premium inventory across multiple retailers through a single interface.
Unlike retail-specific platforms, The Trade Desk provides the advantage of coordinating retail media campaigns alongside broader omnichannel advertising strategies, including display, video, CTV, audio, and social.Through partnerships with major retailers and retail data providers, The Trade Desk has expanded its capabilities in the retail media space, offering alternatives to walled garden approaches. Their Unified ID 2.0 initiative further enhances identity resolution across the open internet, allowing for more effective targeting in a privacy-compliant manner.At mimbi, we decided to collect as much data as possible about Retail Media Networks and share it with the community. Here is what you need to know about how The Trade Desk integrates with various retail media environments and the opportunities this creates for advertisers.
If you would like to participate, please contact us!
mimbi simplifies gathering and analyzing retail media performance data. The platform consolidates insights from mutiple networks automatically, eliminating manual data extraction.
To know more about The Trade Desk Retail Media offering: https://www.thetradedesk.com/us/our-platform/retail-media
We focus primarily on the US and European markets (top markets are the UK, Germany and France), with partial coverage of LATAM and APAC. Smaller markets are particularly interesting when they are dominated by local retailers that global brands may not necessarily know about. Click here to access our full index.
For retailers, Criteo provide a valuable way to monetize customer data and site traffic. For brands or advertisers, Criteo offer a unique opportunity to reach consumers at critical points in the purchase process, while often providing a more direct attribution of advertising spend to sales.
The data is a mix of technology detected on retailers' websites, data collected from ad tech vendors' websites, and PR and publicly available data. Thanks to the growing retail media community around mimbi, we are getting more and more market insights, that allow us to update data on a monthly basis.
Mimbi.io provides a retail media analytics platform designed to help both brands and agencies better allocate their budgets and inform the next cycle of their advertising strategy. It provides data aggregation to bring together retail media networks, business data and teams in a transparent way. Examples of Criteo Reports: keyword report, line item report, campaign report ...
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