Criteo
Retail Media Keyword report

Key data available

Data in this report includes campaign information, keyword performance metrics such as impressions and clicks, time-based data, and budget information, providing a detailed view of keyword-level performance in search-based advertising campaigns.

1/Campaign Information:
- Campaign ID and Name
- Campaign Type (e.g., search, display, sponsored products)
- Campaign Status (active, paused, ended)
- Start and End Dates

2/Keyword Performance Metrics:
- Keyword: The specific search term or phraseImpressions: Number of times ads were displayed
- Clicks: Number of clicks on ads
- Spend (Cost): Total spend including platform fees
- Attributed Orders: Number of orders attributed to the ads
- Attributed Sales: Revenue attributed to the ads
- Attributed Units: Number of units sold attributed to the ads

3/Time-based Data:
- Date: Daily performance data
- Click and View Attribution Windows: Time period for attributing actions to ads

4/Budget Information:
- Total Budget
- Budget Remaining
- Budget Spent
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